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Introduction
PMP Micromarketing welcomes you to MOSAIC,
New Zealand's highest level of precision in target
marketing. MOSAIC provides a crystal clear picture
of your customers and your best prospects; who they
are; how they live; and most importantly, where to
find more of them.
This guide aims to provide you with a clear view of
our 38 MOSAIC Types and 11 MOSAIC Groups to put
you in the picture when it comes to New Zealand's
residential households and neighbourhoods.
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